About Perfect Parcels

Perfect Parcels is an online gift box retailer specializing in occasion gifts suitable for friends, family, and coworkers.  Gift boxes are available in different themes or can be custom made to your taste. Because each box is individually curated and packed they are as unique as the recipient

The Challenge

As a new small business, Perfect Parcels needed a logo to set the tone for all their other material. The client wanted something gender neutral and a design that would work well digitally and in print.

The Solution

Perfect Parcels logo was developed to work in various print and packaging layouts as well as on an upcoming website. It avoids any overtly feminine tones and focuses on a “wax seal” icon which is associated with important, elegant parcels of the past.

Result

A theme appropriate  logo that brands digital and physical material

Project Elements Included:

• Branding and Logo Design